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LET'S CONNECT
Let's Connect

Who We Are

Operational Advisory Services

TrueMomentum Safety was built on a simple conviction that real safety culture is owned, not managed. We work with organizations to close the gap between knowing and doing, connecting safety strategy with frontline reality.

At the core is the TrueMomentum Blueprint, grounded in over 60 years of operational experience.

About TrueMomentum Safety

The Founder's Journey

Terri Willis, founder of TrueMomentum Safety.

I grew up in Jamaica watching my dad buckle his seatbelt, long before it became the law. Looking back, that simple act of leading by example is where my journey with safety truly began.

From offshore Field Engineer to Vice President of Safety, I've seen several layers of how organizations work and what makes safety succeed or stall. I learned that real safety culture isn't shaped by compliance systems or policies alone; it thrives when people feel empowered to take the simple actions that keep themselves and others safe.

What became clear over time is the need for a shift in how organizations build capability for safety culture. When safety is built into business strategy rather than bolted onto it, everything changes.

That conviction is why I founded TrueMomentum Safety.

Our mission is to provide organizations with expert guidance to build safety cultures that endure from within.

Our Core Beliefs

Compliance without connection never elevates performance.

Safety is the foundation of operational excellence.

Momentum is earned through consistent, small actions, not massive shifts.

Culture change must be enabled from the top and owned by the frontline.

Our Guiding Principle

Based on the Jamaican saying Likkle but Tallawah, meaning small but mighty, our guiding principle is that small, consistent actions create powerful results.

Our symbol, Jamaica's national bird, the hummingbird, embodies this idea. Building safety momentum isn't about size or speed. It's about precision, resilience, and the ability to move with purpose in any direction.

TrueMomentum Safety is grounded in this principle — safety culture doesn't shift through sweeping transformation, but through the disciplined, consistent actions of every person, every day.

Stylized hummingbird representing agility and resilience
TrueMomentum Safety Advisory Board

The Advisory Board

Decades of Operational Experience. One Unified Direction.

TrueMomentum Safety is shaped and continuously informed by an advisory network with over 60 years of combined operational experience in safety and leadership. This collective insight ensures our approach remains grounded in operational reality — practical, rigorous, and built for the field.